Updated

GL-I-09

Glossary · Application and process

Immigration business plan

Full glossary
realismthe main assessment criterion
jobswhat is looked at first
on renewalwhen delivery will be checked

01 / In 30 seconds

The short answer

What it is
A business plan submitted under a business immigration programme
How it differs
It is read by an official assessing the benefit to the country, not by an investor looking for returns
What is assessed
Realism, jobs, contribution to the economy, the applicant’s competence
The main mistake
Attractive inflated forecasts instead of justified calculations
What to remember
Delivery of the plan will be checked when status is renewed

02 / In plain words

What Immigration business plan means

An immigration business plan is a document submitted under programmes where status is granted for setting up or developing a business. Outwardly it resembles an ordinary business plan, but its audience is different, and that changes everything.

An investor reads a business plan to understand whether they will make money. An official reads it to understand whether the country will benefit and whether the idea is realistic: will jobs be created, does the applicant have competence and experience in the field, where is the money for the launch coming from, will the model stand up to a common-sense check. Inflated forecasts work against you here: they look like a failure to understand the market.

A separate point that is underestimated: delivery of the plan will be checked. When status is renewed or on moving to the next stage, you will be asked what has been done of what was declared — whether jobs have been created, whether the business is operating, whether the turnover matches. That is why the plan includes what you are actually prepared to deliver, not what looks better at filing.

A case from practice

A client had been offered a template business plan with impressive forecasts. We reworked the document for the criteria of the particular programme and the client’s real experience — with more modest but justified figures that the client could substantiate on renewal.

When it is needed

  • Business immigration programmes
  • Start-up visas
  • A residence permit through setting up a company
  • Programmes for the self-employed
  • Renewing entrepreneur status
  • Justifying the source of income

03 / What it covers

What is assessed in the plan

01

Model

  • What the business is
  • Market and customers
  • Realism of the model
02

Declarant

  • Experience in the field
  • Competence
  • Role in the project
03

Money

  • Size of the investment
  • Source of funds
  • Financial model
04

Benefit to the country

  • Jobs
  • Tax revenue
  • Contribution to the economy

04 / How it works

How it is prepared

Step 1

Study the programme’s criteria

Step 2

Work out a real model

Step 3

Justify the figures

Step 4

Prepare the appendices

Step 5

Deliver what was declared

05 / Key facts

What you need to know

01

The plan is assessed by an official, not an investor

02

Jobs are one of the key criteria

03

The applicant’s experience in the field matters a great deal

04

Inflated forecasts reduce trust in the document

05

Delivery of the plan is checked when status is renewed

Common mistakes

  • Ordering a template plan not tied to the programme
  • Inflating forecasts to impress
  • Not explaining the source of the funds for the launch
  • Declaring a field in which you have no experience
  • Promising more than you are prepared to deliver

06 / Expert advice

Robert Haas

How to prepare in advance

Start with the criteria of the particular programme: what exactly it assesses and which indicators it considers material. The plan is built around a real model and your own experience, and the figures are justified. And assess in advance whether you will be able to deliver what is declared — that is exactly what will be checked in a year or two.

What we do for you. We prepare the business plan for the criteria of the particular programme and for what you actually intend to do. An attractive template document fares worse than a realistic one — and creates problems later, when delivery is checked.

Robert HaasHead of Company Formation

07 / Questions

Frequently asked questions

In its audience. It is read by an official assessing the benefit to the country and the realism of the idea, not by an investor looking for returns.

The realism of the model, job creation, the applicant’s experience and competence, and the source of the funds for the launch.

No. Inflated figures reduce trust in the document and create problems when delivery is checked a year or two later.

Yes, usually when status is renewed: you are asked what has been done, whether jobs have been created and whether the business is operating.

Poorly. It does not take into account the criteria of the particular programme or your real experience, and that is exactly what is assessed.

It significantly increases the chances. A declared activity unrelated to your past raises legitimate questions.

Author: Robert Haas

Reviewed by: Sergej Evdokimov

Sources: European e-Justice — entrepreneurship

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Anna Kovalevskaya, lead lawyer at BRIDGES GLOBAL
Anna KovalevskayaLead lawyer, citizenship and residency, 12 years of practice